Key Account Officer at HT-Limited

Department: Sales

Role Description

• Online Marketing and  Brand Development

Reporting to:

• Functionally:Head, Business Development Administratively: Head, Business Development

Job Summary

• Manage all online accounts (content management and designing),Essentially, the job will ensure a smooth and hitch-free selling process.
• Providing focus for sales people to perform the key function of selling. Job similarly involves following up on customer issues that are non-technical in nature. conduct surveys using Google forms or jot forms, analyse data using IBM SPSS

Duties, Functions and Responsibilities

• Responsible for looking into the online marketing strategies for the organization
• Develop and manage digital marketing campaigns
• Optimise the SEO of the portal.
• Prepare and update sales reporting tools
• Plan and execute marketing campaigns, and maintain and supply content for the company’s job portal
• Optimize content for the job portal and social networking channels such as Facebook, Twitter, Instagram, Google Plus, etc
• Identify new digital marketing trends and ensure that the brand is in front of the industry developments.
• Content: Writing engaging content for a variety of audiences that is consistent with brand guidelines
• Execute social media efforts to improve KPIs, likes, shares, tweets, etc.
• Creating and executing SMS, and email-based marketing campaigns
• Email Marketing: Plan and manage a regular schedule of email marketing activity, growing our subscriber base and creating engaging, relevant content including testing to optimise results.
• Follow up leads till payment is made
• Place order and ensure complete delivery by the operations team
• Channel customer feedback appropriately
• Monitor, report and analyse results to improve performance, using tools such as Google analytics and others, so that amendments and improvements can be made where appropriate
• Prepare daily, weekly and quarterly feedback such as tracking the website traffic flow and provide internal reports
• Drive  sales promotion events
• Executive key instructions as given by head of functional unit
• Knowledge and experience of using content management system (CMS) desirable
• Meet monthly and quarterly business targets as determined by management.

Primary Job Function:
Key Activities And Responsibilities of the Role:

• Perspective
• Responsibility
• Financial
• Drive and close sales of new business
• Upsell further solutions to existing customers
• Encourage profitability through competitively superior sales documentation

Customer:

• Manages major clients (or key accounts)
• Respond to clients transactional issues or issues of non-technical nature

Process:

• Prepare client proposals
• Report daily and weekly sales performance
• Present and defend proposals to clients
• Effectively negotiate business with new and existing clients
• Prepare invoices for payment purposes
• Draft SLA and have input from technical
• Follow through on payments
• Manage customer accounts following through with Client Accounts Dept. (or concerned department) on next payments
• Reconcile customer accounts before the next payment cycle

Capability:

• Build capacity by enrolling in relevant professional associations/ societies and reviewing target industry publications regularly
• Regularly undertake courses that build sales capacity, in turn groom sales team to high performance
• Efficiently work through sales documentation with faster Turn-around-time (TAT)
• Provides oversight function to the Sales Executive who manages non-key or major accounts

Secondary Job Function:

• Perspective
• Responsibility

Financial:

• Competitively negotiate with vendors with the view to cut expenses; underspend admin budget
• Timely obtain documents or pay levies to avoid incurring unbudgeted expense through penalties

Customer:

• Timely provide for all employees needs: supplies and tools

Process:

• Corresponds with regulators to obtain necessary licenses and documents
• Approves and makes supplies available analyzing needs by department, work area or office
• Manage company fleet: monitor license renewals, arrange for repairs
• Create asset management systems to track all company assets
• Keep work tools in good order and organize office layout
• Supervise the HR officer and ensure employees align to HR policies and procedures
• Supervise the accounts officer day to day and jointly review accounting policy implementation with the Business Manager (BM) or as assigned by the BM
• Reviewing and updating health and safety policies and ensuring they are observed
• Provide structured admin processes and commit employees to align with the processes
• Completes special projects by organizing and coordinating information and requirements
• Plans and arranges for appropriate filing systems in the company (hard copies and electronic backup)
• Submitting information for budget preparation, scheduling expenditures, monitoring costs, analyzing variances

Capability:

• Deepen people and asset management skills and ensure every employee fulfils requisite skill level requirement for high performance
• Carrying out staff appraisals, managing performance and disciplining staff

Job Requirements
Skills & Competencies:

Comprehensive Knowledge of:

• Google analytics, Google/jot  forms, IBM SPSS, Ahrefs (at least 2 other key word tools), Aiva, Buzzstream, Beacon, Sitebulb etc, SEO Analysis tools
• Microsoft Suite of Software (PowerPoint, Word, Excel, Project)

Proven Skills in:

• Ability to manipulate images using graphic tools
• Ability to convert templates to web pages i.e. slicing graphic templates into HTML
• Presentations
• Use of newsletter tools
• Strong writing skills with ability to produce compelling copy
• Proofreading and editorial skills with a good eye for detail
• Strong analytical and ICT skills
• Ability to work as part of a team and individually
• Excellent time management and prioritisation skills
• Experience of managing and writing content for a website CMS
• Google Analytics and SEO experience
• Experience of managing social media campaigns
• Experience of email, adwords and/or display advertising campaigns  using Mailchimp , IPZMA and other tools
• Experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Design software
• Knowledge of effective social media techniques
• Knowledge of web design and development

Key Interactions:

• Key interaction – Internal
• Nature or purpose of interaction
• Business Development Manager/CEO
• Day to day work reports
• Key interaction – External
• Nature or purpose of interaction: Clients
• Issues resolution, documentation etc.

Application Closing Date
18th September, 2020.

Method of Application
Interested and qualified candidates should forward their CV to: resumes@ht-limitedng.net using the position as subject of email.